Is Branded Caller ID the same as CNAM?
No. CNAM typically shows a 15-character name. Branded Caller ID extends this with verified branding—your logo, company name, and even a call reason.
Reliable, personalized communications that earn customer trust and loyalty
Deliver meaningful interactions across voice, SMS, MMS, and messaging channels—backed by carrier-grade quality, transparent pricing, and support that feels like a true partnership.
Put customer-facing teams in control
With Signalmash, every interaction is informed, reliable, and compliant. Our APIs and platform services allow your teams to engage with customers in real time—whether for sales, support, or critical notifications.
Faster response times
Dedicated Slack channels with our support team mean you get solutions in minutes, not days.
Context-driven communication
APIs integrate seamlessly into your applications, giving agents the data they need to serve customers better.
Scalable for growth
Elastic infrastructure and direct Tier-1 carrier interconnections ensure performance at any volume.
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Contact center solutions
Run high-quality omnichannel contact centers that improve first-call resolution, reduce downtime, and keep customers satisfied.
Personalization at scale
Easily add SMS, MMS, and voice APIs into your applications. Use customer preferences and history to tailor every engagement.
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Trusted Caller Identity
Signalmash helps your business stand out and stay compliant with verified caller identity and real-time number insights.
Numbers Services
From voice calls to text messages, they connect people, businesses, and applications across the globe.
Why businesses choose Signalmash
Direct Tier-1 carrier routes
Better call quality, fewer drops, lower costs.
Transparent pricing
No hidden fees or confusing tiers—just clear, predictable costs.
Support-as-a-service
Every customer gets a dedicated Slack channel, no tiered queues.
Compliance built-in
Guidance and infrastructure for 10DLC, STIR/SHAKEN, TCPA, and industry regulations.
Boutique service
Personalized onboarding, white-glove migrations, and proactive account management.
Solutions for every stage of the customer journey
Flexible contact centers
Carrier-grade SIP trunking, call routing, and analytics for scalable inbound and outbound communications.
Conversational messaging
Two-way SMS/MMS and OTT messaging that lets customers engage on their terms.
In-app communications
Add click-to-call or click-to-text features to your applications for instant customer connection.
Self-service automation
Intelligent voice assistants and IVR to handle routine interactions and free up your team.
Customer engagement campaigns
Drive retention with compliant promotional messaging, reminders, and loyalty programs.
Frequently Asked Questions
Can I choose any name for outbound CNAM?
There are compliance rules and character limits. Typically, you can display your legal name or DBA (Doing Business As). SignalMash guides you through setup for accuracy.
Do inbound CNAM queries work internationally?
Inbound CNAM is mainly supported in the U.S., with some availability in Canada. International coverage varies by carrier and region.
How often do carriers update CNAM databases?
Updates usually take a few days, but timing depends on the carrier. Once you set up CNAM with Signalmash, we handle synchronization across major databases.
Do I need special hardware to enable CNAM or Branded Caller ID?
No. Caller branding happens at the network level with Signalmash. No additional equipment is required.
Do Branded Caller ID and CNAM have the same reach?
No. CNAM is only visible to handset users who subscribe to caller ID services. Branded Caller ID is broader—supported on iOS, Android, and Samsung devices on T-Mobile and Sprint. Verizon will roll out support in summer 2025, with AT&T following later in the year.
Can I integrate short code messaging into my CRM or helpdesk?
Yes! Signalmash provides API and webhook integrations to sync short code messaging with CRM systems, helpdesks, and customer engagement platforms.
Can I set up automated responses on my short code?
Yes, short codes support automated responses based on keywords, triggers, or chatbot interactions, improving customer engagement.
Build the experience customers expect
Your customers want timely, secure, and friction-free interactions. Signalmash delivers the tools and partnership to make that possible. From scaling a SaaS platform to running high-volume contact centers, we help businesses communicate with confidence.
